I've only ever conditioned it every once in a while, with mixed results… I think the best thing to do is to apply some kind of beard balm or oil to it. Right after you shower, put some on your hands, rub them together to warm it, then apply it in downward strokes on your beard. Depending on what you use (if it has stuff like beeswax in it or not) it might also make it a bit neater and less frizzy, which is nice.

Bought and really enjoyed this game. Hoping there will be more like it!