Plant Burgers Bomb With McDonald’s Fans, but the $5 Meal Is a Smash
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McPlant is out due to a lack of sales.
$5 Value Meal is a hit.
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@raphjd Also on theme of Go Woke Go Broke......
McKinsey consultants, around 2015 I think, did some study to show DEI boosts profits, like, your company is more profitable with "diverse" executives. It was often cited, to spread DEI.
Yesterday I saw something about, how no one ever duplicated that study.
People have tried. McKinsey study was a fluke, at best - maybe fake?
Irony is: if only McKinsey had meant ideological diversity - prevent groupthink - they might be right?
Take, Bud Light getting tranny spokesxer, or Target getting satanist product designers for its Pride line - 2 business disasters.
If companies had DEI for conservative viewpoints, they might have avoided such disasters.